They say about Carte Noire coffee that it has German quality, French character, and most of its fans are in Russia. Those who like “unboring classics” make their choice in favor of this brand: the drink made from 100 percent Arabica coffee combines traditional coffee bitterness, an intoxicating aroma, and a soft aftertaste.
Those who start the morning with a cup of Carte Noire get a boost of energy for the whole day. By the way, the calorie content of 100 g of product is 100.53 kcal.
History of education
The founding date of the company producing Carte Noir coffee is considered to be 1978. She was born in France with the light hand of Rene Monnier. In the 80s in France, there was already serious competition in the coffee market and a newcomer had to come up with something new in order to quickly find his buyer.
Rene succeeded, and in just a few years. The basis was taken on the idea of producing the softest, most aromatic and refined drink, which, according to a coffee connoisseur, can only be created from 100% Arabica beans. The idea of a tasty, rich product was complemented by original packaging and a mysterious name - Black Card, invented by the famous image maker Jacques Segel. This is how premium coffee appeared in a laconic and elegant black package.
The manufacturer offered the market ground, bean and instant coffee, and not so long ago the range was supplemented by milicano or ground instant coffee. When purchasing products of this brand, you should pay attention to the correct spelling of the brand name and type of product. Due to frequent cases of counterfeiting, you can purchase a low-quality product. The name is written only in Latin letters and in no case is Carth Noir and the like. The photo above shows the original packaging of Carte Noir coffee.
Production technology
The magical properties sometimes attributed to this drink lie in the secret of roasting the beans. The technology used for this is called “Fire and Ice”: the grains are first strongly heated and then rapidly cooled. This shock procedure helps the product not only to “seal” the divine aroma inside each grain, but also to awaken its various shades.
Everything seems simple, however, no matter how coffee competitors tried to duplicate this process in their productions, they always failed: the creators of Carte Noire, without making a secret of their technology, never reveal its nuances, and success may depend on some hundredths of a degree or a couple of seconds spent cooling the product, which will either reduce all efforts to zero or make the aroma of the beans magical.
Another secret of success is careful selection of raw materials. Carte Noire uses Arabica of the highest quality, and it is brought literally from all over the world - from Asia, African countries, from America - South and Central. And the best French masters are responsible for the perfect blend.
Tricks of roasting beans
The secret of roasting lies in a special technology called “Fire and Ice”. First, the grains are heated to a certain temperature and at a certain point they are instantly cooled. This is necessary in order to preserve the aroma of the grains and reveal as many different flavors as possible.
It is important to know! To truly enjoy a true Carte Noir, it's important to watch what you buy. Inspect the packaging and find the inscription, and the drink itself should be written exactly - “Carte Noire” and nothing more.
Packaging Features
The Carte Noir brand produces high-quality instant coffee in two types of packaging: black and green (classic version) and black and blue (decaffeinated). The company mainly uses branded glass containers, although some coffees are produced exclusively in single-serve bags or vacuum-packed.
For beans and ground coffee, special packaging is usually used to preserve the freshness and aroma of the product for a long time. It is important that the consumer receives a fresh and high-quality product, therefore special attention is paid to the properties of the packaging.
Carte Noire product line
It consists of:
- ground;
- soluble;
- grain;
- capsule type coffee.
Grain option - French temptation
Carte Noire with such a creative slogan has a medium degree of roasting of beans. It is packaged in 230 and 800 g. Drinks with intense, rich aromas, with a harmonious, deep taste.
French sophistication
This motto is for freeze-dried, instant coffee. It is soft when compared to grain and ground. But it is also deep and rich. Available in different packages.
How to distinguish from a fake
For those who drink Carte Noire regularly, it is usually not difficult to distinguish a quality product from a fake. If the product is packaged in glass containers, then it is usually branded. Paper packaging is available in two types: black and green (for regular beans or ground coffee) and black and blue (for decaffeinated coffee).
An inexperienced buyer should look for the inscription on the packaging: “Kraft Foods” (this is -, this product should not have any other (including in Russian) names. If the packaging contains the inscription “Black Card", then this is most likely fake.
How Carte Noir coffee is produced
For the black card, elite varieties of beans are used. This is an Arabica from the high mountain slopes. Even cooled coffee will not taste bitter. Because it is made by real masters.
They work on its deep, rich and noble taste. Arabica contains 18% essential oils. There is also less caffeine in it than in robusta - 1-1.5%. In robusta - 2-3%.
Each variety of Arabica is subject to separate roasting using the “fire and ice” technology. The beans are cooled instantly after roasting. This is done to maximize the aroma and taste. After roasting the beans, the masters create blends with a combination of different coffee varieties.
Range
The brand's product line includes several varieties of coffee, from classic instant coffee to pods and capsules. Not the entire assortment is presented on the domestic market, but only a part of it. In grains, the product is presented in one version. This Colombian Arabica coffee is very strong, bitter and perfectly tonic.
Ground
Presented with aromatic blends of South American, Brazilian and African Arabica beans. Specially roasted and ground for preparing the drink in a cup, coffee maker or coffee machine.
Vacuum packaging of ground coffee
The range includes:
- Carte Noire Aroma – created from medium-roasted Arabica beans, soft and aromatic. For connoisseurs of delicate taste with pleasant sweetness. It is a classic morning drink favored by the French.
- Carte Noir Velor is the most delicate and refined of Arabica blends. To produce it, the grains are medium-roasted and finely ground. The drink gives a velvety foam and a wonderful aroma.
- Carte Noir Espresso – designed for preparing classic espresso in a coffee machine. The beans are medium ground to retain the flavor inside.
Soluble
The pride of the brand is instant coffee, which is positioned as identical to natural ground coffee for its excellent taste, aroma and rich foam. The assortment includes classic types of freeze-dried drinks and a caffeine-free product. You can buy instant coffee in glass jars and ziplock bags.
Standard containers are 150 g and 250 g. There are mini-packages of 75 g, as well as 100 and 190 g.
Jacobs Monarch Coffee
- Carte Noire Original – sublimated with smooth and delicate foam. The original is made from Arabica, so it has a rich aroma and mild taste. As close as possible to the taste of ground coffee.
- Carte Noire Classic Velvety & Rich – has a rich and bright aroma, gives a velvety foam when brewed. Made from 100% Arabica.
- Carte Noire Expresso is strong with a strong aroma, pleasant bitterness and excellent foam.
- Carte Noire L'instant – sublimated, light, with a delicate aroma and balanced taste.
- Carte Noir without caffeine is intended for connoisseurs of the aroma and taste of a good drink without the content of a stimulating alkaloid.
Assortment of freeze-dried coffee
Ground in instant
Millicano coffee from Carte Noir is a magnificent blend of Arabica beans from around the world. The ground-in-instant technology allows each granule of freeze-dried coffee to be combined with a finely ground Arabica particle. Milicano contains 15% natural ground coffee. You can purchase this type of product in glass jars of 95 grams and foil bags with a zip lock of 150 grams.
Millicano from Carte Noir has a rich taste, pleasant velvety consistency, delicate foam and a strong classic aroma. The drink has a long and multifaceted aftertaste. The brand has also released a whole series of gift sets for its products. These are traditional sets of coffee, branded mugs with or without saucers, as well as packages with Christmas tree decorations, sweets and even Swarovski crystals.
How to prepare Carte Noir coffee correctly?
The taste of the drink greatly depends on the preparation method. We will tell you how to brew coffee correctly depending on the type.
Instant coffee Carte Noir
The easiest and fastest way to prepare a drink is the classic one.
Ingredients:
- Carte Noire instant coffee – 2 teaspoons for a strong drink or 1 teaspoon for a weak one;
- sugar;
- water – 180 ml.
Preparation:
- To boil water. The ideal temperature for cooking should be 90 degrees. To achieve the required indicator, you can use a thermometer. If it is not available, boil water and then wait four minutes. During this time, the temperature will reach the required value.
- Pour the required amount of coffee into a mug and fill it with prepared water. Stir and leave for three minutes. True gourmets recommend not spoiling the taste of the drink with sugar, but if you need it, then add the sweet product after the drink has steeped.
Coffee beans Carte Noire
To make the drink taste perfect, it is first recommended to fry the grains in a frying pan without oil for about five minutes. Then grind them in a coffee grinder. It tastes best when brewed in a Turk.
Ingredients:
- ground coffee beans Carte Noir - 2 teaspoons;
- water – 100 ml;
- sugar – 1 teaspoon.
Preparation:
- Pour the resulting ground coffee into a Turk. Add sugar and pour in water.
- Keep the Turk on the lowest setting, constantly monitoring the cooking process so as not to miss a moment. As soon as the foam starts to rise, immediately remove from heat. Wait for the grounds to sink to the bottom and pour into a cup.
Ground coffee
Ground Carte Noir is produced in a very fine grind - this makes it possible to prepare an aromatic drink in a cup.
Ingredients:
- ground coffee Carte Noir – 2 teaspoons;
- boiling water – 160 ml;
- sugar - optional;
- milk - optional.
Preparation:
- The first step is to warm up the cup in which the drink will be brewed. To do this, pour boiling water and leave for a few minutes.
- Drain the liquid and add coffee. Pour boiling water over and cover with a saucer. Hold for three minutes.
- After this, stir and add sugar and milk to the drink if desired.
Types of Carte Noir coffee
Carte Noire beans
Original. Carefully selected Arabica Exclusif coffee beans from Brazil, Ethiopia and Guatemala are roasted to a deep golden color. The prepared drink has a chocolate aroma with notes of dried apricots and raisins; shades of honey and chocolate are discernible in the rich taste with pronounced bitterness.
Carte Noire ground
The peculiarity of ground “Carte Noir” is in the skillfully composed blend, which is worked on by French and Italian blenders. The combination of Arabica beans from Indonesia, Africa, South and Central America in each variety surprises with new shades of aroma and nuances of taste.
Aroma. The mix is made from Kenyan Arabica varieties and will appeal to those who prefer soft, moderately sour coffee. The aroma of the drink contains notes of cocoa and vanilla.
Velours. A blend of finely ground Kenyan and Guatemalan Arabica beans. A strong drink with a velvety chocolate taste, pronounced bitterness and an almond aftertaste.
Espresso. A mixture of Ethiopian and Brazilian Arabica beans was created to prepare the drink beloved by Italians in a coffee machine. The espresso is thick, strong, with a traditional bitterness and a slightly tart aroma.
Carte Noire instant (sublimated)
Original. A mix of Arabica varieties grown in Indonesia and Colombia. The drink, according to experts, differs from brewed coffee only in the method of preparation - the rich taste and rich aroma are the same as that of freshly ground Carte Noire Original.
Classic Velvety & Rich. A blend of Arabica beans grown in Guatemala and Peru. The bright aroma has many floral and fruity notes, and the taste is dominated by honey and citrus shades.
Expresso. A mixture of Ethiopian and Brazilian Arabica beans is created for lovers of classic espresso - strong, with a coffee-chocolate aroma, tart taste with bitterness and a long aftertaste.
L'instant. A blend of Guatemalan, Peruvian and Kenyan Arabica beans. The drink is characterized by subtle floral notes of aroma, velvety taste with light sourness and almond flavor.
Millicano. A complex blend consisting of freeze-dried coffee made from Brazilian and Ethiopian Arabica beans - 85%, and 15% ground beans from Guatemala. As a result, the drink has the depth of taste and brightness of aroma that is inherent in brewed drinks, but it is much easier and faster to prepare.
Decaffeine. A light drink with a subtle fruit aroma and soft fruit-chocolate taste, it is based on Colombian and Ethiopian Arabica beans and contains the minimum possible dose of caffeine.
Prices and where to buy
Carte Noire coffee prices are often called overpriced. For the same money you can find plantation varieties, and sometimes elite coffee. Here are just a few examples to understand the situation:
- Original instant, in a bag, 150g – 660 rubles;
- Instant Original in a jar, 190 g – 1000 rubles;
- Roasted beans, package 800 g – 1400 rub.;
- Ground, 230g – 400 rubles;
- In bags, 26 pieces in a box – 370 rubles;
- Capsules, 16 pieces, Long Intense – 450 RUR;
- Decafeine in glass, 95 g – 660 rubles.
You can buy Carte Noir coffee in most stores, from chain markets to mini-shops, at the market, anywhere. Many online stores will deliver it to you anywhere in the country. There are definitely no problems with the purchase.
Carte Noire is a brand with a French character. It presents the product in its best form - original packaging, which is filled with rich aroma and taste. This coffee is pleasant to drink, recommend to friends, and simply keep on a shelf as decoration.
How the Carte Noire brand came about
This brand was created by René Monnier from France in 1965. Initially, his creativity led to the creation of Grand-Mere, which means grandmother. Coffee quickly became memorable thanks to the funny advertising slogan: “Grandma, make us aromatic coffee.” In 1978, three blends were added to the card collection of the French authoritative gourmet and expert.
This:
- blue card;
- red card;
- black card.
Carte Noire coffee has become the most popular of all. Because it was packaged in soft packaging. The packaging attracted the public with its spectacular design. But the most important thing coffee lovers felt was the quality of the product. And it was this coffee that became the leader in premium Arabica coffee.
At first, the Black Card was soft-packed and had a transparent strip on it so that the grains could be seen. The packages were tied with golden ribbons.
The designer of these memorable packaging was Jacques Segal. This is a famous image maker. He is an image creator for world politicians.
In addition to advertising, which successfully presented the product, production itself also played a big role.
The drinks are made from the best Arabica beans from elite plantations using manual processing and roasting of the beans.
That is why the coffee turned out to have a multifaceted taste, captivating aroma and a long, rich aftertaste. Naturally, having tried it, buyers no longer looked at anything else. Therefore, the first batch was sold within a few days.
Important! Since those days, Arabica beans from the best plantations in the world have been used for Carte Noire. Coffee that awakens desire is a slogan coined by Klaus Jacobs, grandson of the creator of the legendary Carte Noir, in 1983. Today this brand is part of Jacobs Douwe Egberts. This company produces Tashimo coffee machines.
