Black Swan brand coffee can be found in Magnit supermarkets - this is their own brand, indicated on the price tags as “Our Brand”. It costs much less than its analogues, and therefore it is actively taken by those who want to save money, or are simply not picky in their choice. If you haven’t bought it yet, it’s worth learning more about the manufacturer, production features, assortment, reviews and prices for Black Swan coffee.
About the brand
As we have already said, this is the Magnit brand. Many retail chains themselves produce or order the production of inexpensive products, and since they do not need to spend money on advertising, the products turn out to be cheap and are bought quite often.
There is elite Black Swan coffee in the world, from individual plantations, as well as the American brand of the same name. But then the manufacturer is not Russia, and the composition and characteristics are clearly written on the pack. Well, the cost of such a product is very high.
Raw materials and production
Everything is very interesting with Black Swan coffee producers. Magnit does not have its own factory, and the production of products is ordered from a variety of enterprises, mainly in the Moscow region. Here are at least four options we came across:
- in Mytishchi - produces many different brands of instant coffee for a variety of customers);
- Outspan International in Moscow – imports raw materials and packages locally;
- in Domodedovo - they also produce the Alta Roma drink and many other brands on order;
- SEDA International in Yakhroma, MO - purchases raw materials from SEDA in Spain and packages them themselves.
It is clear that with such a variety of manufacturers, it is impossible to talk about a stable taste of the product.
Therefore, the packaging does not indicate where the grains come from or what variety. There is not a single inscription on the packaging that it is Arabica, only “selected grains”. Russian-made Black Swan coffee is an almost random composition of beans, produced in an almost random factory.
Manufacturer's description
The owner and manufacturer of the product is . This is a large chain that produces its own products. Thanks to this, the organization sells the product at a lower cost. The product is produced using leased facilities. There are several main workshops that produce the drink. These include:
- “Intercafe” – located in Mytishchi;
- “Almafood” – located in Domodedovo;
- "Outspan International" - located in Moscow;
- SEDA International is located in Yakhroma.
Because coffee is produced in different places, there may be some differences in taste. The raw materials from which the product is made are quite difficult to determine. The necessary information regarding the types of drink is missing on the packaging.
Coffee is produced under the Magnit brand.
Raw materials and production of coffee
Magnit does not have its own factory. Therefore, he manufactures his products at various enterprises. They are mainly located in the Moscow region. Thus, Intercafe, which is located in Mytishchi, produces many different types of instant drinks for different customers, including Magnit. , located in Moscow, imports coffee beans and packs them locally. The Almafood factory, which is located in Domodedovo, produces many brands to order. These include the popular product Alta Roma. There is also a plant in Yakhroma, Moscow region - SEDA International. They buy raw materials for the production of their drinks from SEDA, which is located in Spain, and package it themselves. The variety of manufacturers does not allow achieving excellent taste of products. Therefore, it is impossible to find information on the variety or origin of the grains on the packaging. The pack doesn't say it's Arabica. The only information available indicates that the product is made from selected grains.
Range
Since there is no official website for Black Swan coffee, and it is not sold in online stores, we can only describe what we found in stores. The flavor and aroma characteristics of the drink vary depending on the manufacturer and composition, so our descriptions, based on reviews of specific products, may not be accurate.
- Black Swan freeze-dried coffee, in black packaging or glass jar with a black label. The smell is slightly sweet, caramel, the taste is sharp and bitter. Many people taste like a barley or chicory drink; many write that “it’s not coffee, neither in taste nor in smell.”
- Granulated, in red soft packaging. Granular, in fact, is the same cheap powder, only the powder gathers into lumps under the action of steam. The granules are heterogeneous. Consumers note that the drink is “weak.”
- Ground coffee Black Swan, foil soft pack of red-brown color with a print of ground coffee. The manufacturer promises low acidity and a chocolate flavor along with a pleasant aroma. There is not a hint of Arabica on the pack, which means it contains Robusta. It is clear that the aroma and acidity of Arabica cannot come from anywhere. Universal grinding.
- Black Swan coffee beans are in a large white pack, there is no degassing valve. Various-sized grains of all shades - from very light to dark brown. Customers' photos often show twisted, broken grains. A mixture of unknown varieties and species, even the country of delivery is not indicated. But the manufacturer carefully writes that the grain must be ground before cooking.
It is possible that the range of brand products may change, since they are produced to order from the supermarket. If you see other options on the shelves, this is not a fake, but the assortment has simply changed.
All reviews about the film Black Swan
Revised. And, it seems, he understood why adults turn their noses up at him. Aronofsky made an aesthetic emo movie. And, sorry, not about ballet, the pursuit of perfection, beauty, sacrifice and other high matters of art. This is a movie about a girl and about a girl. A movie that teleports the viewer into her perception of reality, into how she breathes, where she looks, what she is afraid of. That is why the devil knows what is going on around. It's not even a matter of the heroine's madness or maternal power. Kamon, these “I’m not 12 years old anymore!” and nervous slamming of doors - they are traditionally teenage. “Black Swan” is a film about the extreme coming of age of a little man who should have grown up differently. The pupated butterfly breathed the stale air of a cozy girl’s room, suffocated in teddy bears and communicated with the world in the communication “little girl is a huge scary world trying to break me.” Wrapped in thoughts, closed into herself, pushing out all sorts of demons somewhere into the depths, she used the crystal infantile (forgive this word, but it is important in this film) world built from birth. She knew every room in it, every step, every tapestry hung in the rooms and on the stairs. Perfect. Her world is a “perfect movie” of a girl, innocent, “childish”, as if still a virgin, who is only a short step away from becoming a woman. But it was not in her power to accomplish it, because her world is very empty, cold, glossy. A world where she had never loved anyone before. Aronofsky realized that Natalie Portman's character, with her childlike vision of the world, fit perfectly into the world of ballet, with its graphic convex "good" and "evil", black and white, innocence and experience. The marble sculpture of Nina grew to her age under a glass bell. Honing her movements, knowing the sound of a ballet shoe, the power of the light directed at her, she physically did not know another world. And he doesn't want to know.
The second time, I was no longer offended by any vulgarity, crookedness, crookedness of the cinematic world, pretentiousness and some kind of naivety of what was happening, because I understood for myself what/who Aronofsky was filming about. And it was impossible not to look at the person he was filming about - on the fingers of one hand you can count the frames filmed separately from the character, outside of her. Most of the scenes are the grid of the world, visible to her, and only to her. And through her perception it comes to us on the movie screen. And the infantile understanding of sacrifice, hyperbolization and the unthinkable, to the point of nausea, simplicity of metaphors - they are from Nina’s girlishness. She is not able to understand otherwise - like an adult - she sees like this, and feels like this. It's the feeling of an immature girl who has much more in common with a 15-year-old emogirl than with her corps de ballet colleagues. Well, how do infantile young people think? Yes, that’s what they think, straightforwardly. Put yourself on the altar of art? - Every word is worth its weight in gold: put it down, put it down. To really turn into a swan and dance so that everyone gasps, the heroine thinks in the depths of her soul. Need a dark half? We'll get it now. How to get it? Jerk off in the morning? I'll jerk off and the demon will come out of captivity. Nina, perhaps, doesn’t talk herself down and whisper at night in order to pull her dark self out. This is a very fabulous understanding of everything that the teacher tells her. Magical. Simple and mythical. Like black and white, like blood and mirrors, like dark doubles. She grew up within fairy-tale coordinates, and she sees and thinks in the same categories. “Black Swan,” by the way, has more in common with gothic and decadence than with the entire cinema of the 20th century. With “William Wilson” by Poe, with “The Picture of Dorian Gray” by Wilde. And the early Hoffmann, who was obsessed with the purity of art and the blurring of the boundaries between theatrical reality and reality. And everything that seems to the modern viewer to be giallo techniques or a game of postmodernity is pure postmodernity, of course, but only really existing in the head of a child. That's how she sees it, yes. Dark Swan, white Swan, transformation for real, transformation - so physical. From the screw, in short.
The ideal soundtrack for Black Swan would be classic Depeche Mode records. Cold, polished, glossy, hyper-emotional and youthful music - when it seems that you are dancing on the shards of a broken mirror in a closed room - desperately and hopelessly. And this emo vulgarity, and sharp nervous transitions, and the pathetic final part - all of this is not at all for the sake of genre and form. Well, I was waiting, for example, for a cigarette to appear, well, of course: a cigarette is growing up! Chatting with boys in a cafe and dance-dance-dance – cool! Locking yourself away from your mommy and your girlfriend and showing off in your underwear is a teenager’s dream. “Black Swan” is an emo movie because it talks about a completely infantile understanding of reality, art, beauty, theater and the dark side of personality. Nina grows up in a couple of months on autopilot, she needs it for business, to play. But she can't do anything. In the same place, at the beginning, Kassel says that in order to pull the princess out of the swan, love must happen. And what kind of love does Nina have here, don’t tell me. She still plays with dolls, only on the ballet stage. This is such an aesthetic version of a Barbie house. In general, Nina, of course, has no time for love.
And the movie is not even about the love of beauty (although despite its formal ugliness, it is an incredibly beautiful movie, really). A movie about an explosion. About a small, growing, long-lasting explosion occurring inside a heroine who urgently needed her own demon. A demon that she doesn’t want, that she fights off with all her might, but that she needs—“for the sake of art.” And this growing hum, as if breaking the sound barrier, is transmitted to the viewer. This nervous storm that breaks the girl (literally transforming and destroying the ideal creation), in the final part it simply devours her (and me as a viewer) from the inside. As the film continues, you can directly feel how and when the heroine overcomes barrier after barrier in herself, destroying the inner self that has been created and cherished so far, fragile, complex, introverted, closed, closed in on itself. Beautiful and elfin. The first border, the second, the third... And where the pilots meet the dark ghost, Portman’s heroine hits the mirrors in impotent rage. Because all her childish, naive attempts are smashed against the plaster ceiling of a “proper girl.” And then what was supposed to happen happens - Mach3, blood and “dancing on broken mirrors.” The girl wheezes, goes crazy, cuts the air with fragments, and now, it seems, the highest level of mastery is already available to her, where it is clean, light, where it is easier to breathe, and the star shines brighter.
Well, you can, of course, say that the movie is about madness (formally, that’s what it turns out to be). But, I think, it’s more about madness generated by the burning collision of Psyche’s delicate velvet butterfly body with the need to part with all this childishness. And the fact that Aronofsky placed this simple story in a mystical, bewitching giallo scenery and cut it into an aesthetic scrapbook - this, in my opinion, is his genius. So, no one has ever filmed anything about this, about what many teenagers and young people go through, using symbols and pop motifs, allusions and genre features. He decomposed a simple story into elementary mythological components, phenomena and phenomena of the collective unconscious, and thereby, in my opinion, exposed, turning inside out, the soul of the heroine. Every movement of the soul, a dash of apprehension, a dash of fear, a drop of love, a dash of jealousy and the wound of a struggle with a competitor (in fact, with oneself - only “completely different”) are visualized here in specific images. And why, it would seem, the hackneyed image of a “completely different” girl, her second, from somewhere out there, from the darkness, from a tower or from a deep and still locked well. But - “Black Swan”, “Swan Lake”, Tchaikovsky. Thank you, the authors said, there is no need to invent anything, it is enough to refract these facts of art in the consciousness of an innocent girl, mesmerized by the “songs of experience,” listening to the latter with bated breath. Cut gothic and decadent into emo pieces with glass pieces
This is how I finally understood the film (I don’t insist on understanding, to each his own) when I saw the final transformation. Well, of course! Viewers accuse Darren Aronofsky of childish vulgarity, of some kind of funny symbolism, recording unnecessary special effects, giallo techniques, and a failed thriller story. But, in my opinion, they don’t understand that the ending itself is, rather, not Darren Aronofsky’s, it’s Nina’s. It all looks infinitely touching and pathetic when a girl, in fear that she won’t cope, in rage at herself for screwing up, acts this way and not otherwise. And then, then, like in a fairy tale, yes, like in some music video from the 1990s, she will run onto the stage to dance, as she considers, a masterpiece, and everyone will applaud her, and she will just smile, arching up like a beautiful sigma, will greet the audience with a wing. And he will fall wounded, like somewhere in Hoffmann, or even better in Hans Christian Anderson, to deafening applause from the public, yes! If only the pink petals from the ceiling would fall beautifully onto the white feather bed! "Like in the movies". Having not matured one bit, and having never brought her true soulmate to reality, she comes up with a mystical “completely different” one in order to stab her portrait or fight with her one-on-one on stage. For 100 minutes the girl played all this, slowly but surely going crazy, taking the rules of the game completely seriously. And she, however, was certainly perfect in this game, as she whispered to herself in the finale. Yes, perfect girl. The butterfly flew out, but not from innocence into the experience of adulthood, but from the game into the terrible, deadly white blinding light of the spotlights.
Honestly, the second time it was almost physically painful for me to watch the last 10 minutes. My eyes wouldn't see this.
Prices and where to buy
On the issue of purchasing: the store’s own brand is sold mainly only in the network of these stores. Other supermarkets don't sell it. But sometimes packs can be found in markets or private shops. Black Swan coffee is frankly cheap, and sellers buy it from Magnit to then sell it at a slightly higher price. Moreover, stores often run promotions on their own products, and the price becomes even lower.
- Granulated, 100g – 80 rubles;
- Sublimated, 100 g – 90 rub.;
- Ground, 250g – 125 rubles;
- Cereal, 500g – 300 rubles.
As you understand, this is a very, very budget option. As consumers rated it, “the price corresponds to the quality.”
Reviews
We have already cited customer opinions in this review, but it is worth dwelling on this point in more detail. On average, according to reviews, Black Swan bean coffee receives ratings of 2.5/5, ground coffee - 3.8/5, instant coffee - about 3/5. Some consumers are very categorical, others are quite satisfied with the product.
“Musty smell, moldy taste, doesn’t taste like coffee at all. I threw away the opened pack of grains (half a kilo), it’s impossible to drink.” — Alina, Krasnodar
“We were given Black Swan coffee at work. At first I thought it was something new and interesting, but it turned out to be cheap granular, the smell is weak, the taste is a C grade. I’ll drink everything at work, but I won’t buy it for myself.” — Mikhail, builder, Adler
“Coffee for state employees, and the price is appropriate. I got it on sale at Magnit. In principle, with milk and sugar the bitterness is not so felt, it is quite possible to drink. It’s likely that I’ll buy more if there are stocks.” — Tatyana, Novorossiysk
Overall, the product is quite dubious. This is a variant of a very cheap drink, produced at different factories from unknown grains. In its price category it is not bad, but does not reach the level of most products in the economy segment.
Black Swan instant coffee
I’m not a big fan of coffee, I can do without it, but I have friends and acquaintances who prefer this particular drink, and sometimes “coffee mania” comes over me, when I just want to cheer up with a cup of aromatic coffee with sweets or whatever. Why not think, it’s precisely for such situations that I buy coffee for home, so that I have something to drink for my friends, and also to satisfy my desire from time to time. I buy either 3 in 1 coffee, or I take what is cheaper, because I really feel sorry for spending large sums on this drink, which is far from the healthiest.
I specifically went to Magnit, noticed this one, and since I was very limited in finances that day, but this coffee was cheaper than the others, and I liked the packaging - I decided to take it! My modest purchase that day :D
The price is 149 rubles, now I understand that it is not so cheap, I recently noticed much more profitable offers in another “magnet”.
Weight - 95 grams
As I already said, I liked the packaging, I prefer to take coffee in a container, although not always, but if I take it in bags, then I still pour it into a glass container. Looks stylish, at least I think so. The lid is screw-on, underneath there is a golden-colored protective foil:
Information from is the enchanting aroma and strong, rich taste of excellent invigorating coffee made from selected beans. Caring for traditions and high-quality equipment allowed us to preserve for you the luxurious taste of natural coffee. Take a break from the hustle and bustle with a cup of hot coffee and allow yourself a moment of pleasure. Enjoy the warmth that warms your soul and the taste that gives you strength and vigor throughout the day. An atmosphere of peace and tranquility envelops you like delicate silk with every drop of Black Swan coffee.
"Black Swan" - "Black Swan"
The presentation of the coffee is gorgeous, you must agree! When I read everything written on the packaging, I was very impressed by the manufacturer’s ability to advertise!
Compound:
100% natural instant freeze-dried from selected coffee beans.
Cooking method:
put one teaspoon of coffee in a cup. Add hot but not boiling water, as well as sugar, milk or cream to taste.
After opening the foil we see this:
Coffee in small granules!
The smell of coffee is not very pleasant! It smells like something burnt or scorched, I just don’t smell the aroma of delicious coffee!
Taste. Um, I can’t consider myself an expert in this area; I haven’t tried many types of this drink, but I can well describe my personal feelings from trying it. I didn't like the coffee. Even with a small portion, it is bitter and it is very strong! The manufacturer indicates that a teaspoon of coffee is needed for preparation, but when I add only a third of a teaspoon, I sometimes cringe from the strength and bitterness! The taste is bitter, burnt, not pleasant, and since I drink coffee without sugar, I can hear these shortcomings very clearly. The only way out is to eat some delicious sweets in addition, then the taste is really nothing, but you won’t be able to just relax with a cup of hot coffee, since it won’t bring any pleasure, but on the contrary. In general, I didn’t dare treat my friends with this coffee, I recently bought another one, also inexpensive, but I hope that I’ll like it more, but if I’m disappointed again, I’ll buy something more expensive, but so that the taste suits both me and so that I’m not ashamed was to serve to friends!
I don’t recommend this coffee and I’m asking for your advice, maybe you know some coffee that’s not too expensive, but delicious?
