The coffee, well-known on the market in Russia and the CIS countries, has nothing in common with the elite Jacobs Douwe Egberts brand “Carte Noir” - there is no coincidence in blends, categories, suppliers. The only common name is Carte Noire, translated from French as “black card”. By the time Russian coffee appeared, Carte Noire was already at the peak of its popularity. It is likely that the name at the ZAO Golden Domes factory was invented based on this popularity and counting on associations with coffee, which has an excellent reputation. If there was such a calculation, it justified itself.
First released in 2008, the Black Card was already one of the three leaders in the Russian coffee market in 2010. This happened largely thanks to the design presentation of the brand: red and black ceramic jars with an original lid design were immediately remembered, and the coffee they contained did not disappoint.
Today, the “Black Card” is represented by almost all types: coffee beans, ground, instant and fresh coffee - a mixture of instant and ground. There are only capsules, since the current owner of the brand does not have his own coffee machines.
History of origin
The Golden Domes company decided to create its own brand of coffee.
The creator of the brand was , created in 1997. At that time, it was a medium-sized food industry enterprise in Russia (Moscow region, Odintsovo district), producing grocery products, most of which were roasted nuts. Coffee was produced, but the company did not have its own production. After a while, the “Black Card” appears.
Coffee gained its popularity quite quickly, but due to the fact that the company experienced a crisis and, at the same time, an acute shortage of funds, it was not possible to develop further. “Black Card” did not achieve a leading position and had an average price; it was these parameters that attracted the Strauss Group. At that time, the international company was trying to test the paths of development in Russia and other CIS countries, so they liked this brand.
Today, the brand occupies a stable and fairly high position in the mid-price niche.
The main direction is focused on “coffee out of home”, i.e. deliveries are sent to bars, cafes, and restaurants. Strauss is also famous for such coffee brands as TOTTI, FORT, Ambassador, Le cafe. The “Black Card” is represented in all continents of the globe; coffee culture is most actively spreading in the countries of the East.
East of Eastern Bank
The debit card is an extremely popular card product in the Russian Federation. This article discusses the characteristics, some types of cards and how to obtain them.
What it is
The VostOk card of the Eastern Bank is intended for storing your own savings, receiving transfers, paying for purchases at retail outlets, online stores, etc. They are also used for regular transfers of various payments (salaries, pensions, scholarships).
This tool is considered a kind of electronic wallet: in fact, all the money belonging to a person is placed in a bank account, but such a card provides round-the-clock access to it.
This makes it possible to protect savings from loss - if the plastic is lost, its holder will not lose anything else.
How to order
To use the service, you need to have a passport, which will be used for registration. It must also contain a stamp indicating registration at the place of residence in the country.
Debit plastic is available to those who are over 14 years old.
The order is made in one of two ways:
- at any bank branch when contacting an employee;
- by filling out an online application indicating the type of card and the office from which it will be convenient to pick it up.
When contacting, you should choose a branch that you can really quickly get to, so that subsequently the costs of time and effort are reduced as much as possible.
List of required documents:
- applicant's passport;
- A completed application form.
Upon completion of registration, the client also signs the concluded agreement. If another person is doing this, he must have a notarized power of attorney.
It will take no more than two weeks to produce a VostOK card from Eastern Bank. The order status, location and delivery date can usually be viewed in the official FO application.
About the features
Why the described product is good:
- compactness;
- the opportunity to save the owner’s time;
- speed of receiving money;
- 24-hour service;
- reliability and safety;
- registration of insurance;
- multifunctionality (not only payments are possible, but also transfers, debt repayment, etc.);
- possibility of accumulation;
- receiving pleasant benefits and bonuses.
Usage
Paying for purchases with a card is very easy:
- on the Internet, just enter the details into the form;
- at retail outlets, plastic is inserted or applied to the terminal, and payment is confirmed by entering a PIN code.
If goods cost less than 1000 rubles, a code is not needed.
The account is replenished at ATMs, cash desks, through “Personal Account”, “Mobile Bank” or SMS messages. Withdrawing money is also easy - for this you can even contact the cash desks of subsidiary financial institutions.
To make an error-free choice and conclude a profitable deal with the company, when selecting a suitable VostOk card according to the conditions and parameters, you should use the Banki.ru website. Our service will allow the visitor to study absolutely everything related to the product that attracted him, even news materials, before he submits an application. Here you can find out which offer exactly matches the preferences, requirements and lifestyle of the applicant. Only after this should you click the “Online Application” button.
Manufacturer and production process
Coffee Roasting Process
Deliveries are made through the head office in Switzerland, where special attention is paid to the quality of the product. Raw materials are purchased from manufacturers from all over the world. It has its own factory in the Vladimir region, but part of the product is produced near Nizhny Novgorod at Grand-NN. More detailed location information is provided on the back of the packaging.
The preparation of coffee beans for consumption is carried out using the latest equipment, which is able to take into account the slightest inaccuracies of the technological process.
This allows you to bring quality to the maximum level. The company cares about customers, so they introduced green, unroasted coffee into their product range for those who care about their health and figure.
Range
The Black Card coffee assortment
offers customers a large selection of products. A characteristic distinguishing feature is the presence of a gradation of drinks. The Russian market is included in the consideration; products can be imported from other countries to certain points, so the assortment often differs.
Grain composition of the Gold brand (golden)
According to Roskontrol inspections, it is one of the most popular products. Despite the presence of cadmium and lead in fairly large quantities, even instant coffee is 100% natural Arabica coffee. The indicators are within acceptable limits. The grain composition of the Gold brand has a medium degree of roasting, the taste is strong, slightly creamy.
Exclusive brasilia
Instant coffee Exclusive Brazil
Online stores offer a grain version (composition not specified), but the official manufacturer offers instant coffee. It has spicy notes and a rather piquant aroma.
Ground
Ground coffee for brewing in a cup
A mixture of Arabica (Africa, Brazil) and Robusta (Asia). Robusta adds bitterness and strength to the drink. Has a slight sourness. There is a standard grind, ground for Turkish coffee and several options for brewing in a mug. Convenient to use at home. Similar grinding is also available in the Jockey and Jacobs Monarch brands.
In beans
Strange, but on the packaging the manufacturer decided not to indicate what types of beans were used for preparation. The standard inscription says that they grew in hot countries, which is already understandable.
The packaging quite often contains grains of different sizes and even colors, as if they were collected from different batches.
The downside is the pungent smell, although the packaging states medium roasting.
Espresso beans
Black Card Beans
Standard blend for preparing strong, rich espresso coffee. The composition is lost again, however, the manufacturer promises foam, which means there is definitely robusta present. This coffee rarely gets high marks, but some people like this particular roast.
Fresh beans
This is instant coffee to which finely ground Arabica beans have been added. Thanks to this, it has a brighter taste. The packaging is significantly different in appearance from the above products.
Premium collection
Karmic can of Premium
Colombian Arabica coffee packaging, collected from elite plantations. The look and taste of this coffee is delightful. It has light chocolate notes that persist even when chilled.
The products can be purchased in pleasant and convenient packaging of various weights. A ceramic or glass jar is often chosen as a gift.
Coffee beans and ground
"Espresso". Ethiopian Arabica and Brazilian Robusta beans are dark roasted. The blend is intended for preparation in a coffee machine. The espresso is thick, aromatic, with a cocoa flavor.
"Figure". An original blend of Indian and Indonesian Arabica beans. 85% medium roast beans and 15% green. Ground coffee for those who want to lose weight - green coffee bean extract is included in many weight loss products. The drink has a delicate aroma and velvety taste with a hint of honey.
"Black card". A blend of medium roasted Indonesian Robusta and Arabica beans from Kenya and Brazil. A strong drink with a high level of caffeine, with a chocolate aroma and a chocolate-fruit taste with bitterness.
"For brewing in a cup." Colombian Arabica in two varieties - medium and dark roast. Ultra-fine grinding allows you to prepare a drink in minutes. Coffee with a pleasant chocolate taste and subtle cocoa aroma. A dark roast blend exhibits a burnt sugar taste.
"Ground for the Turks." A mix of Colombian and Kenyan Arabica beans, medium roasted. Fine grinding maximizes the nuances of taste and aroma; the drink turns out thick, rich, with chocolate and fruit notes.
Recipes for brewing coffee with the Black Card
Coffee with milk and cocoa
Brewing coffee in a Turk
Preparation time: 10 minutes.
What you will need:
- Ground coffee (any from the collection) – 2 tsp
- Cocoa – 2 tsp
- Milk – half a glass
- Water – 200 ml
- Heavy cream – 50 g
- Sweetener (to taste)
- Turk
Cooking method:
- Boil milk in a saucepan
- Add sweetener and cocoa mixture
- Mix thoroughly, boil for 2 minutes and turn off the heat
- Brew regular coffee in a Turk
- Gradually pour the finished coffee into the milk, stirring thoroughly
- Pour the mixture into a bowl, garnishing with cream on top
Coffee with citruses and spices
Coffee with citrus and spices
Ingredients:
- Coffee – 2 tsp
- Orange zest – 1 tbsp
- Lemon zest – 1 tbsp
- Water – 300 ml
- Citrus liqueur – 1 tbsp
- Sugar – 2 tbsp
- Cinnamon – 1 pinch
- Cloves – 3 pcs.
Cooking method:
- Sugar, spices and zest are laid out in a dry, heated frying pan.
- As soon as the sugar begins to melt, add liqueur to the mixture.
- Mix thoroughly and strain through gauze cloth.
- Brew coffee in a Turk and pour into a cup.
- The liqueur mixture is gradually added to the coffee.
Recipes can be made for yourself. Experiments are allowed. By adding spices and various syrups, thereby reducing or increasing the richness, the ideal recipe for invigorating coffee is derived.
Coffee gives us women many pleasant moments in life. Starting every morning with an invigorating cup of aromatic drink, organizing coffee breaks with colleagues or enjoying an amazing Americano, latte or cappuccino in the evening with loved ones is so wonderful and special every time.
Coffee "Black Card" - for real queens
Selected Black Card coffee, collected from the best corners of the world, warmed by the rays of the hot sun on the plantations of Colombia, Brazil and other countries where coffee beans are born, is ready to become part of your bright and rich life.
Today our brand offers various types of Black Card coffee in order to satisfy the demand of a wide audience. Here you will find natural and selected coffee in the following formats:
- grain
- ground
- soluble
It is impossible to say exactly which format is more preferred by the modern representative of the fair sex. The choice is always individual and depends on taste preferences, habits, and disposition.
Selection of active ladies
If you are an ambitious and purposeful woman and every minute counts, the instant Black Card format is perfect for you, as it can convey the amazing and rich taste of brewed coffee. Just a few moments and an invigorating drink with the aroma of freshly brewed Arabica or Robusta is ready!
For connoisseurs of special recipes and lovers of creativity
Do you have your own opinion on making coffee and want to brew it according to your own rules? Then the ground format is ideal for you, allowing you to create your own unique ritual for preparing an invigorating drink. What your coffee will be like in the morning, at lunchtime or in the evening is up to you!
Maximum fullness of taste and aroma
For ladies who want to control the cooking process from start to finish, we offer a grain format. You can grind the beans using a coffee grinder or automatic machine and brew an invigorating drink with a full bouquet of taste and aroma. They say that part of the rich aroma of natural coffee beans evaporates within 15-20 minutes after grinding the beans, now you don’t have to worry about losing the full flavor of the aroma in a cup of coffee: with the “Black Card” you always get the maximum!
You can choose your Black Card coffee on the official website of the brand.
Reveal your femininity with the “Black Card” and feel the harmony of nature within you! This is the power of women - to make our world more beautiful and kinder, and our coffee is ready to become a source of your inspiration!
Reviews
Coffee Black Card is a good copy in its price category.
Studying the comments about the product, it is worth noting that a matter of taste plays an important role here. Among the reviews there are many positive ones. The buyer is attracted by the good value for money; many are not picky about the taste of the drink, so they purchase the product for a long time. Neutrality simply states that the coffee did not live up to expectations, saying that no bad things were noted, but there is no desire to purchase any more.
Unflattering words can often be found, some do not stand on ceremony in their reviews of coffee, but more often people are faced with a defect or a “left” product, because the original “Black Card” is ideal in execution.
Constructive criticism is not negative; consumers compare coffees, share their opinions and find like-minded people.
About the brand Black Card
When this coffee appeared, consumers compared it with such a popular brand as Carte Noir. Therefore, the Black Card from the Russian manufacturer has gained popularity; it is valued for its decent quality and reasonable cost.
Now, Black Card occupies a leading position in the coffee market. The brand produces ground, instant and bean coffee. Coffee beans are roasted at one of the Russian factories, so an inexpensive, high-quality product arrives on store shelves. For example, the cost of a package of coffee beans weighing one kilogram is affordable for every Russian.
The Black Card brand is popular among professionals. It supplies goods to restaurants, bars and cafes. For the production of ground and freeze-dried coffee, raw materials are delivered from all over the world.